New payments technology makes credit-card acceptance an advantage for independent foodservice distributors
HONEOYE FALLS, NY – November 10, 2025 – Enterprise Café, the leading sales analytics platform for independent foodservice distributors, today announced Freely Payments as its preferred payments partner, delivering a breakthrough in how distributors get paid.
For the first time, credit-card acceptance is not a cost—it’s a cash flow-booster. Freely Payments leverages exclusive MasterCard and Visa rates with intelligent routing to reduce processing fees to near zero, unlocking faster cash flow, elimination of credit risk, and customer rewards that drive sales growth.
“This is a great fit. freely’s services are tailored to the economic realities and business needs of our progressive distributor friends in the Enterprise Café community," said Steve Strasser, CEO of Enterprise Café. "We are very pleased to be working with freely to bring practical and profitable solutions to our industry.”
Enterprise Café customers can access Freely Payments via a new link on their Enterprise Café page.
Learn more: Enterprise Café: enterprisecafe.com Freely Payments: freelypayments.com
About Enterprise Café Enterprise Café is a SaaS provider serving +80 progressive foodservice and specialty distributors across North America and the Caribbean, with a holistic suite of Business Intelligence, Allowance & Rebate Management, Vendor Program Management and CRM tools.
About Freely Payments Freely Payments is a MasterCard-backed payments company making credit-card acceptance profitable for distributors. By combining exclusive rates, intelligent routing, and cash-back rewards, Freely reduces processing costs to near zero—unlocking faster cash flow, zero risk, and customer incentives that drive sales.
